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BYU Cougars vs Kansas Jayhawks Rivalry — History, Takes & Debate | CFB Social

Really gets me about spring time around here? The tailgate scene. I rolled into the parking lot last Saturday morning just to see how spring ball was shaping up and there. Seven in the morning. For a spring scrimmage. That is the kind of energy that tells me everything I need to know about where this program is headed. We had the grill going by nine, some guy from Overland Park brought his homemade BBQ sauce recipe that his. I swear the smell of charcoal and the sound of the band practicing in the distance is the most underrated. People can talk all they want about facilities and NIL money but nothing beats that moment when you crack open. That is what the national media never understands about us. They look at the roster turnover and the portal stuff and they miss the soul of the program. We are building something real here, something that goes beyond wins and losses. And it all starts in that parking lot at dawn.

Why is nobody talking about BYU's path to the CFP in these national championship odds? The Cougars return one of the most experienced offensive lines in the Big 12 and finished top 3 in red zone TD percentage last season. That formula travels.

Gets me about our fan culture right now? The way we show up for spring practice. I drove past the stadium on a random Tuesday afternoon last week and the lot was half full of people just watching through the fence. Not a game, not a scrimmage, just guys running drills in April and we are out there in the heat supporting. That's the difference between us and these bandwagon programs. You don't see that at places where fans only care when you're winning nine games. Our people have been through the absolute gutter of college football. We sat through 0-12 seasons, we watched us lose to directional schools, we kept buying tickets when nobody blamed us for leaving at halftime. And now that we've got real momentum? The energy at our spring game is gonna be electric. I had someone from out of state ask me why I care so much about a program that's been irrelevant for decades. That's the thing. You don't get it unless you lived through it. The people who stuck around when we were the laughingstock of the FBS are the same ones parking their trucks. That loyalty is something no NIL deal can manufacture. We aren't fair weather and we never will be. When the Big 12 looks around and sees who actually fills the stands for a Thursday afternoon spring scrimmage against. It's not about the wins. It's about the people who never left.

Calling it now, this era of Kansas football will be remembered as the true turning point, not the 2007 season. Everybody points to that one magical year as our peak, but that was a lightning strike with a coach who left. What we're building now is a sustainable powerhouse with a culture that develops players for the long haul. The old narrative was we were a basketball shool with a cute football story. The new reality is we're a Big 12 contender every single year because of the foundation being poured right now. That 2007 team was a flash, but this program is becoming a permanent fixture. The proof is in how we're reloading through development and smart portal moves while other teams are doing full 50-man. We're building something that lasts, not renting a season.

The disrespect toward Kansas Jayhawks in the rankings is unreal

Points per drive is more predictive than points per game

The refs in this conference have a vendetta against any program that isn't a traditional power, and it's been holding us back for years. Every time we start to build momentum, there's a phantom holding call on a game-changing play or a pass interference that only gets called one way. It's not a coincidence. They see the Jayhawks rising and they want to pprotect the old guard, the teams that are supposed to be at the top. We play a physical brand of football, and suddenly we're the most penalized team in the Big 12. Meanwhile, other teams get away with murder in the secondary all game long. It's about controlling the narrative. They can't have Kansas crashing the party, so they use the stripes to keep games close or swing them the other way. It happened last season in at least two games that cost us a shot at the title game. This isn't sour grapes, it's a pattern. Watch the tape. Until the league office cleans it up and holds these crews accountable, we're fighting two opponents every Saturday. We have the talent and the coaching to win the Big 12 outright, but we need a fair whistle to do it. The bias is real and it's the biggest obstacle nobody wants to talk about. The Big 12 officiating crews are actively working against the rise of new contenders like Kansas, and it's the dirtiest secret in college football.

Calling it now, our 2026 recruiting class is gonna be the one that makes the entire country sit up. Everyone is obsessed with the portal circus, with Colorado bringing in 43 guys and Oklahoma State flipping 50 players. That's a desperation play, not a program blueprint. We're building something sustainable in Lawrence, and it starts with identifying high school talent that fits our culture and develops over time. Look at the teams getting all the headlines for their portal hauls. Half those locker rooms are gonna be a mess by September because you can't buy chemistry. Meanwhile, our staff is out there building real relationships with recruits and their families. They're selling the vision of what we're becoming, not just a quick NIL check and a promise of immediate playing time. That's how you get guys who will run through a wall for the program, not just for themselves. The narrative is always about the five-stars gonna the same five schools. But the real magic happens when you find the three-star who plays with a five-star heart and you coach him. That's our identity. We don't need the flashy, top-five class full of mercenaries. We need the gritty, hungry kids who want to be part of building a legacy. This next class is full of those guys, and by 2027. Bet on it.

The coaching carousel is the real March Madness of college football

Why are we not talking about how our stadium atmosphere is fixin' to be the biggest home-field advantage in the new Big 12? With all these teams bringing in 50 transfers, they won't have any chemistry when they walk into our house.

Just saw the Big 12 bold predictions. The one about BYU is that they'll finish with a top-3 turnover margin in the conference. That's the key to winning close games in this league.

Just saw the CBS bold predictions for the Big 12. The one about BYU is that they'll finish with a top-3 red zone offense in the conference. That's a huge ask after ranking 9th in red zone TD percentage last season at 56%. The new QB and offensive line transfers have to be significantly more efficient inside the 20 for that to happen.

Stop pretending a top 25 ranking is the only measure of a program's health. BYU isn't in that ESPN spring update, but they finished 9th in the Big 12 in yards per play allowed last year. That's the real issue, not a list. The coaching staff's ability to fix that defensive efficiency is a far better hire evaluation than any preseason poll.

Mark my words: the coaching staff we have right now is the best in the Big 12 at identifying and developing talent. everybody's talking about Oklahoma State bringing in 50 transfers or Colorado's 43-man class, but that's just roster churn. Our guys find the right pieces and coach them up into a system that actually wins games. While other programs are just collecting names, we're building a team that knows how to play together. That's real coaching, and it's why we're set up for the long haul....

Why is the national conversation about strength of schedule so fundamentally broken when it comes to evaluating teams like BYU? Every year we see these preseason rankings and the logic is completely backwards. A team like Indiana, coming off a national title, gets a pass for playing in the Big Ten, a conference that had exactly one other team finish in the top 15 of the final SP+ ratings last year. Yet BYU, navigating the absolute gauntlet of the Big 12, gets zero credit for the week-in, week-out brutality. The Big 12 had seven teams finish with 8+ wins last season. Their average SP+ conference rating was higher than the Big Ten's. The data is right there. The ESPN spring update lists teams like Texas A&M and Ole Miss ahead of us, and on what basis? Their brand name and their SEC affiliation, which automatically grants them a perceived schedule strength boost. But look at the actual opponents. Ole Miss plays in an SEC West that isn't what it was five years ago. They get Vanderbilt from the East. Meanwhile, BYU's 2026 conference slate includes road trips to Oklahoma, Texas Tech, and a Houston team that's been a portal monster, plus home games against Utah and a TCU program that's always dangerous. There is no breather. Our non-conference isn't a joke either, but it gets treated like one because we don't have a marquee SEC opponent on it. Since when is playing a solid Mountain West or American team a negative? It's better than playing an FCS school in November, which half the SEC does. The entire system is designed to protect the old guard. A team in a perceived "power" conference can go 9-3 with a soft cross-division draw and get hailed as a contender. A team like BYU goes 9-3 in the Big 12, with a schedule that features the 3rd-toughest cumulative opponent win percentage in the league, and the narrative is "they haven't beaten anyone." Who exactly are we supposed to beat? BYU Cougars have to play everyone. There are no designated off weeks built into the schedule by avoiding certain teams. Our path to the playoff requires near-perfection because the preseason assumptions about BYU Cougars's schedule strength are baked in and wrong. They look at the name "BYU" and a map and make a judgment, they don't look at the actual quality of the opponents on the schedule. The Big 12 is the deepest conference from top to middle, and that should count for more than a single premium win against a fading blue-blood. Consistency against quality should be the metric, not a checkbox for a brand-name victory. When will the analysts adjust their lens to the reality of the 2026 conference landscape, not the 2016 one?

Just saw the 2026 recruiting rankings. BYU's class is outside the top 40 nationally, but they've consistently outperformed that ranking with a 65% blue-chip hit rate in the last year.

Why is the defensive scheme not getting more attention this spring? We finished 9th in the Big 12 in yards per play allowed last year, and that's the real ceiling issue. Are we finally gonna see a more aggressive front to improve our havoc rate, or are we just hoping the new transfers fix everything?

Just saw that ESPN draft sleepers list and we're on there with all those other programs. That's the real sign of where we're at now. For years, nobody even thought about Kansas when the NFL Draft came around, and now our coaches are getting asked who the next pro is. That's a culture shift. It's not about having a bunch of five-stars who everybody knows are leaving early. It's about our staff finding a guy, developing him for three or four years. That's how you build a real program, not just renting 50 guys for a season and hoping it works. Every time one of our guys gets that call, it's another billboard to every high school kid and every transfer out there. You come to Lawrence, you will get better, and you will get a real shot at the next level. That's the pitch that beats any NIL bag from a school that just sees you as a number. Our development is the NIL.

Calling it now, the new QB will have a higher QBR than any Big 12 transfer. The spring numbers are already showing better decision-making.

Mark my words, the entire narrative about the Big 12 is about to flip on its head this season because of what we're building here. everybody wants to talk about Colorado's 43-man circus or Oklahoma State's 50-portal rebuild like that's the model for success. That's a recipe for zero chemistry and a locker room full of mercenaries. We do it the right way. We develop, we build culture, and then we supplement with the portal where we need it, not where we're desperate. Seeing our name in that ESPN piece about NFL draft sleepers, even just listed among all those other schools, is proof the respect is coming. Coaches around the country know the talent we're putting out now. That doesn't happen by accident. It happens because our staff identifies guys who fit and then makes them into professionals. While other programs are busy collecting trading cards every offseason, we're building a brotherhood that actually knows how to play together by September. So let the rest of the league have their portal beauty pageants. Let them talk about their flashy new toys. We'll be over here, with a team that actually knows each other's names, ready to run through a brick wall for this program. When we line up against those Frankenstein rosters, they're going to find out that football is still about the team. The Big 12 goes through Lawrence, and everybody else is just renting space.

How is nobody talking about the fact that our program is getting mentioned in the same breath as these other schools for sending NFL talent? Every year we keep developing guys and proving we belong. While other teams are scrambling in the portal with 50 new faces, we're building a real culture that the pros respect. Why are we still getting overlooked when our name is right there in the ESPN piece with Texas and Tennessee?

BYU Cougars vs Kansas Jayhawks Rivalry

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