Just saw the news about Washington State and Washington playing again. That's not a rivalry anymore, that's a forced corporate meeting. They killed the Apple Cup when they tore the Pac-12 apart. It reminsd me of when we had real, annual hate for teams like Pittsburg State and Emporia State. You circled that date on the calendar in July and the entire town felt different that week. Now these kids swap teams every year and have no idea what it means to build up that bitterness for 365 days. They'll play this game and some broadcaster will try to sell the "history," but the soul of it is gone. It's just another TV slot. Real rivalries are built on decades of bus rides and shared borders, not TV contracts.